How Disneyland’s Recent Price Hikes Are Affecting Guests
Disneyland’s Recent Price Hikes
CNN reports that some of Disney’s recent price hikes outpaced the U.S. annual inflation rate of 8.2%. In a recent article, the travel website shared the story of one East Coast visitor’s experience and how the price increase directly affected her vacation.
Victoria Wade made plans to visit Disneyland earlier this month. The day she went to buy her tickets happened to be the same day prices increased.
With her budget already in place, the news was grim. The new cost ended up forcing her to cut her visit a day short.
The Walt Disney Company
Based on statements by The Walt Disney Company CEO Bob Chapek, the public is now aware that Disney aims to lessen crowds and increase spending. Unfortunately, this means that many loyal Disney Guests and regulars will be priced out.
In addition to price hikes, the changes that occurred at Disney Parks post-pandemic have left fans underwhelmed. Many feel that the Parks are not up to the standards they have been used to seeing over the years.
Have Price Hikes Affected Crowds?
This makes the price increase even more difficult to accept. For now, crowds continue to stream into Disney Parks. If Disney Guests dig their heels in and refuse to put their complaints into action, it’s unlikely things will change.
People can voice their dissatisfaction all they want, but if they continue to visit Disney Parks despite their gripes, there will be no reason for The Walt Disney Company to change its course.
Although Disneyland and Walt Disney World Resort are known as the Happiest and Most Magical Places on Earth, the reality is, they are still businesses. Although Disneyland’s recent price hikes are not changing crowd levels overall, some, like Victoria Wade, are inevitably already being affected.
We’ll just have to wait and see what happens as time goes on and more changes undoubtedly come.