Bob Iger Shares The Walt Disney Company’s Super Bowl Commercial Celebrating 100 Years of Magic
It’s game day! And to ‘kick off’ today’s festivities, CEO of The Walt Disney Company, Bob Iger, has just shared the commercial that will be aired during tonight’s Super Bowl.
Iger shared the preview of The Walt Disney Company’s Super Bowl commercial in a letter that was sent out to members of Disney’s official fan club, D23. The email states:
Dear D23 Members –
A century after Walt and Roy Disney first opened for business in 1923, their remarkable legacy lives on in ways they never could have imagined.
Later tonight, we’ll premiere a very special commercial during the Super Bowl honoring 100 years of unrivaled storytelling and innovation, and I wanted to personally share it with all of you first.
For 100 years, Disney has provided joy and wonder for the whole world to enjoy. We’re honored to have created the moments that make your heart sing, your mind soar, your eyes teary, your stomach drop, and your imagination come alive, as you’ve embarked on so many incredible journeys with our stories and characters throughout your lives. You in particular, our most loyal and ardent fans, truly understand what it is to experience the magic of Disney.
Over the coming year, our Disney100 celebrations will give us the chance to say thank you to generations of fans, and to honor the brilliant storytellers whose talents and imagination created the exceptional achievements that make Disney such an enduring part of the global culture. We’ll have numerous opportunities for fans and families of all ages to relive their most beloved Disney memories and to delight in new content and experiences.
Walt once said, “Disneyland will never be completed. It will continue to grow as long as there is imagination left in the world.” That’s how I feel about this great company he started a century ago. We have a lot more magic to create, and I can’t wait to share it with the world.
So, as we commemorate our historic anniversary, I want to thank you for helping us carry forth the legacy that Walt inspired all those years ago. I hope you like this wonderful video, and we look forward to sharing more exciting Disney100 updates with you soon.
With gratitude,
Bob Iger
Now the moment we have all been waiting for: The Walt Disney Company’s one minute and 30-second commercial for tonight’s Super Bowl celebrating 100 years of Disney magic:
What do you think of The Walt Disney Company’s Super Bowl commercial? Did you get all the feels like me? Let us know in the comments below!
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Image Source: Disney