VIDEO: Disney and Topps Team Up for Magical New “Unpack the Magic” Campaign
Disney and Topps bring collecting to life in a whole new way. They are celebrating the release of the 2026 Topps Chrome Disney Collection with a fun new promotional spot called “Unpack the Magic.”
The short film highlights the excitement, community, and thrill that make trading card collecting such a popular hobby.
A Quest for the Perfect Stitch Card
The story follows a young collector on a mission to complete her Stitch card collection. Her goal is to track down a rare Gold Stitch parallel card, one of the hardest cards to find in the set.
Along the way, she attends a local trading event where collectors gather to buy, sell, and trade their favorite cards.
With help from her dad, played by actor Tony Hale, she searches for the final piece needed to complete her collection.
A valuable Forky card becomes the key to making a trade and securing the elusive Stitch card.
Stitch Causes Some Chaos
Once the collection is finally complete, the magic begins. Stitch springs to life and immediately starts causing trouble around the card shop. Itis sweet, heart-warming, and of course provides plenty of laughs.
2026 Topps Chrome Disney Collection
The new campaign captures the fun of Disney storytelling and collecting! Check out the video here:
The new Topps Chrome Disney set features a 200-card base set, rare autographs, sketch cards, and more! Be sure to get yours and join in the fun.
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Feature Photo: Disney
