ESPN Stars Are Transformed Into Action Figures in New ‘Toy Story 5.5’ Super Bowl Spot
A historic moment in ESPN history will take place next February, when the Worldwide Leader in Sports broadcasts its first Super Bowl.
As the first big game ever broadcast by ESPN, Super Bowl LXI is shaping up to be an NFL championship unlike any other.
Photo: Buttercup Venues
“With the full strength of The Walt Disney Company and in collaboration with the NFL, ESPN has embarked on a year-long Super Bowl celebration,” said Jimmy Pitaro, ESPN Chairman.
Jimmy Pitaro. Photo: Disney
“This fan-focused initiative unites our Company’s beloved brands with industry-leading storytelling and technology to showcase football’s greatest stories, heroes, and moments like never before. Across our platforms, screens, and parks, we’ll accordingly build momentum throughout the year toward Super Bowl LXI. A monumental event for sports fans everywhere and for ESPN.”
In the lead-up to next year’s Super Bowl, Disney has set its synergistic machine in motion and announced The Year of the Super Bowl, a 12-month, cross-platform celebration designed to blend storytelling, technology, and fan experiences in preparation for the big game.
ESPN
The last time we checked in, we shared information about the planned ESPN Beach.
Now, we are back with another update.
‘Toy Story 5.5’
ESPN has debuted a new Toy Story-themed Super Bowl commercial that sees network talent transformed into action figures as they travel from Bristol, Connecticut, to Los Angeles for Super Bowl LXI.
Disney
Among those featured in the commercial are Joe Buck, Lisa Salters, Troy Aikman, Pat McAfee, Adam Schefter, Randy Moss, Peyton Manning, Eli Manning, and Jason Kelce.
Photo: Disney
While on their way to the Super Bowl, they just so happen to bump into the stars of Toy Story 5.
Watch the Commercial
Dubbed Toy Story 5.5, the commercial is a perfect example of Disney’s synergistic capabilities.
You can watch it below!
As always, be sure to check back with MickeyBlog. We will continue to update you on all the Super Bowl LXI festivities.
Photo: MickeyBlog
