Latest ‘Imagineer That’ Episode Looks at Holiday Scents at Walt Disney World
Have you ever wondered how Disney turns ideas into real experiences you can see, hear, and even smell?
A new episode of Imagineer That! goes behind the scenes to look at how Disney Imagineering creates special moments that spark emotion and memory.
Photo: Disney
Tom Morrow 2.0 heads to Magic Kingdom and shares one of the most surprising tools in Disney storytelling: scent.
New Episode
A new episode of Imagineer That! is now streaming on the Walt Disney Imagineering YouTube channel.
We take a look at how Disney makes the parks smell like gingerbread (and more) during the holidays, especially when watching the parade!
Photo: Disney
In the December 22nd episode, Tom Morrow 2.0 visits Mickey’s Once Upon a Christmastime Parade to uncover how those festive aromas fill the air.
With help from Kaley from Disney Live Entertainment, viewers learn how scent plays a significant role in creating emotional connections.
Scent and Storytelling
Disney Imagineering has used scent for years as a storytelling tool.
Smell is directly linked to memory, making it one of the strongest triggers of nostalgia.
Iconic attractions, including Pirates of the Caribbean, Spaceship Earth, and Soarin’ Around the World, each feature signature scents that guests instantly recognize.
Mickey’s Once Upon a Christmastime Parade uses scent to help guests connect to familiar holiday memories.
Pine, gingerbread, and peppermint scents come from devices hidden inside the floats. Canisters filled with scented oil heat the fragrance until it evaporates, then fans gently release the scent into the air.
Mickey’s Once Upon a Christmastime Parade
The result? A fragrance moment that transforms the guests and connects them to a special moment.
Check It Out!
Disney fans who enjoy behind-the-scenes fun and learning how the parks come together will want to check out this new episode.
Watch the latest here:
You can view even more fun videos on the Walt Disney Imagineering YouTube channel!
Stay tuned and follow along with us at MickeyBlog to stay updated on this and all things Disney.
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Feature Photo: Disney
