GOOD Worldwide Acquires Kristen Bell’s This Saves Lives Brand For Nearly $5M
A Frozen actress is on a mission to end childhood hunger. GOOD Worldwide just acquired Kristen Bell’s This Saves Lives brand for nearly $5M.
Kristen Bell
Known for her portrayal as down-to-earth Anna, from the Frozen franchise, Kristen Bell has two daughters of her own. Audiences got to know the actress in her first major series, Veronica Mars, which ran from 2004-2007.
Photo: ROBERT VOETS / WARNER BROS. TELEVISION / COURTESY EVERETT COLLECTION
Famous for her beautiful singing voice, Bell has also starred in musicals. In addition to playing Princess Anna in Disney’s original Frozen, she’s also voiced the character in Ralph Breaks the Internet and Frozen II.
In 2017, Bell delighted audiences at Disneyland during the holidays by performing with a fellow Frozen cast member. Idina Menzel, aka Elsa, joined her onstage in front of Sleeping Beauty Castle in an unforgettable duet!
Photo: MATT PETIT
This Saves Lives
Bell co-founded her This Saves Lives brand in 2013, along with actors Ryan Devlin, Todd Grinnell, and Ravi Patel. United by a common goal, they work to combat hunger around the world.
Over the years, the company has donated over 30 million packets of nutrient-dense Plumpy’Nut to children in need. Other product lines include snacks, granola, and oatmeal, available at Whole Foods, Kroger, Nordstrom, and Caribou Coffee.
Photo: This Saves Lives
In response to the acquisition, The Hollywood Reporter shared this statement from Bell, “It’s a beautiful thing when two companies share the same DNA…It’s even more impactful when they can make a real difference in some of the world’s most devastating issues.”
She went on to say, “I could not be more excited for the future of This Saves Lives as a GOOD Worldwide company.”
Photo: This Saves Lives
GOOD Worldwide
Founded in 2006, GOOD Worldwide’s goal is to “empower people and organizations to be a force for good.” Max Schorr, the company’s CEO explains, “This Saves Lives has a suite of wonderful products and is actively helping solve world hunger.”
He went on to say, “In an independent poll of our Upworthy audience we found that hunger is the number one social issue of concern. Now, we’re on a mission to end child hunger, together.”
Kristen Bell’s This Saves Lives Acquired by GOOD Worldwide for Nearly $5M (Exclusive) https://t.co/gZ0vEPb9Ib
— The Hollywood Reporter (@THR) November 10, 2022
It’s nice to see a celebrity use her platform to help others. We’re glad the important work will continue as GOOD Worldwide acquires Kristen Bell’s This Saves Lives brand for nearly $5M.
